Between 2010 and 2016, the creative industries grew by 44.8% (DCMS, November 2017). So, it is unsurprising that student interest and the desire to know more about the industry and the careers it offers has increased too. Cutting-edge courses have been taking centre stage in recent years including; game design, visual effects (VFX), game art, animation and motion graphics.

We surveyed a range of students aged 16-18 years old and found that 70% cited that they would like to pursue a career in the creative industries and a staggering 52% of students surveyed weren’t made aware of the career options available to them within the creative industries.

The Rt Hon Matt Hancock MP, speaking at Createch on 12 June 2018: 

Our future is built on the nexus between art and technology.  That nexus is best demonstrated by the video games industry, where fine arts students share the same desks as computer engineers.  They work together to understand each other and learn from each other, so they could use the best of technology to better realise their creative vision. When we look right across the piece, there are many examples of the combination of creative brilliance and technical excellence. And that is where Britain’s bread will be buttered for many years to come.

Why choose the creative industries?

According to a new EY and the Centre for London report1, in the next 20 years London could lose one third of it’s low to mid-skill level jobs due to automation. The creative industries are bucking the trend and are the UK’s fastest growing industry, worth a impressive £91.8bn GVA to the UK economy – this is set to rise to £128.4bn by 2025, a 3.9% increase year on year2 (Gov.uk). The Creative Industries employs 2 million people, which accounts for 1 in 17 (5.8%) of all UK jobs 3(Gov.uk) and just over 1 in 4 (27.8%)4 people in the industry are self employed (london.gov.uk).


1. Business Insider, EY and the Centre for London report on London job automation
2. Department for Culture, Media & Sport, Creative industries: Sector Deal (Gov.uk).
3. Department for Culture, Media & Sport Creative Industries: Focus on Employment (Gov.uk) 
4. Christopher Rocks, London's creative industries - 2017 update) (london.gov.uk).

Investing in the future of the Creative Industries

As part of investing in the future of creative industries, we've partnered with the National Saturday Club to give students an opportunity to explore their creativity, learn about new and exciting subjects and discover how the skills they'll learn in Animation, Games and VFX can lead to creative careers.

Find out more about The National Saturday Club

From the Director of Escape Studios

Dr Ian Palmer, comments;

The spotlight is definitely shining on the creative industries, with innovation fuelling this sector forwards and new jobs being created every year. We’re thrilled to see that such a high percentage of UK students are showing an interest. However, it’s concerning to learn the workforce of the future feels they are lacking the right kind of support while in secondary education and at home. At Escape Studios, we are keen to create an environment where new talent can thrive and look to us for guidance. If we are to support continuing success of the UK creative industries we need to take a bottom up approach to nurture future talent. Creating an environment to inform students and parents of career opportunities in the creative sector and provide more support for careers advisors.