At the age of 24 Alexandra found herself employed as the Head of Training and Development for a Foreign Exchange Company in The City. After experiencing her very own quarter-life crisis, she decided to leave the corporate world and create her own definition of success. A blog that started off as a hobby soon turned into a following that turned into a business, naming her as a LinkedIn Top Voice UK. She now helps individuals and businesses grow their presence on LinkedIn, helping them find their sense of purpose and tell their own stories. By doing that herself she’s attracted work from brands such as Shell, Deloitte, Dyson, Microsoft, BP, Institute of Directors and Fiverr.