First year (level 4)
All Business Management students study the same modules in their first year, to introduce you to key business topics in the context of a real organisation.
Principles of Business 1 and 2
These two 30 credit modules complement each other and have been designed to give you a holistic introduction to business, whether or not you have studied this area previously.
In Principles of Business 1, you will be made aware of the many interconnected core areas of business (such as strategy, finance, organisational behaviour, law, people management and marketing) that need to be considered in successfully running an organisation.
In Principles of Business 2, you will develop an integrated understanding of the operations of a business in the context of organisations. This module proceeds in two parts. The first part consists of an experiential project where you will work in groups to start you own business. In the second part, you will need to consider and reflect upon the key issues around strategy, leadership, governance and the ability to function as a team.
During the first year, you will study four further modules:
- Professional Behaviours and Customer Management (15 credits)
- Introduction to Research (15 credits)
- Agile App Design (15 credits)
- Self-Managed Learning (15 credits)
Second year (level 5)
Once you have had exposure to the different areas of business in your first year, you can choose your specialism before your second year begins. We aim to have more industry involvement than any other higher education institution, so you can really start to focus on building connections and gaining experience. There are lots of exciting industry projects, from internships to workshops and events, that you can be involved in.
Core modules to build an understanding of the central functions within an organisation:
- Strategic Marketing (15 credits)
- Introduction to Contract Law (15 credits)
- Operations and Project Management (15 credits)
- People Management and Leadership (15 credits)
During your second year, you will study a further three modules:
- Sales Management (15 credits)
- Digital and Social Marketing (15 credits)
- Consultancy Project (30 credits)
Third year (level 6)
By your final year, you will have developed a thorough understanding of the principles of business and will have had lots of exposure to real organisations, industry case studies and working practitioners. This final year is focused on bringing everything you have learned together to solve real business problems.
In the final year, all Business Management students study three core modules:
- Strategic Management (15 credits)
- Strategic Innovation Management (15 credits)
- Final Project (30 credits)
You will also study the following three modules:
- Sustainability and Purposeful Business (15 credits)
- Innovative Marketing Strategies (15 credits)
- Self-Managed Learning (30 credits)
