We caught up with student Lewis Gray to find out how he has been finding his time on our Business Management Degree Apprenticeship sponsored by the BBC.
Why did you decide to apply for the BBC programme?
I was just generally looking around online for apprenticeships out of interest when I came across the BBC scheme. Simply, I decided to apply to it because of the opportunities that it offered. The chance to gain work experience and make contacts in one of the world’s biggest media institutions as well as getting a degree paid for was something unheard of and it would have been a big chance missed if I hadn’t at least submitted an application.
What's unique about the programme that you are studying?
The Higher Apprenticeship is extremely unique, as I mentioned above - being able to do 3 x 8 month work placements within the BBC whilst studying for a degree in Business Management is amazing.
What's your experience been like so far?
So far the experience has been brilliant. A lot of hard work, but well worth it. I’ve had such a good variation in my placements and been very lucky with having line managers that have really shown an interest in my development. I’ve also found the degree really interesting and rewarding as many of the things I have learnt I have seen or been able to put them into practice at work, which has given me confidence that I am learning things that are very relevant to real life work.
What have your placements involved?
My first placement was within the Marketing & Audiences division of the BBC and was split into two mini placements. I started off with the BBC Two Television Marketing team which involved managing a campaign for a programme; I learnt so much during this time and it was especially rewarding seeing my advert on the TV. I then moved into the BBC One Social Media team which I enjoyed a lot. I had the responsibility of managing the BBC One Instagram account, including redesigning their strategy. Also working on campaigns for big BBC programmes like Top Gear, Poldark and Shark. A particular highlight was getting the chance to work on The Voice live shows as part of the digital team, again running their Instagram feed during the live quarter finals. My second placement was within Strategy & Policy, specifically within the BBC’s in-house business transformation team. I gained loads of invaluable experience working on change management projects within two of the BBC News’ English Regions working on increasing and improving digital content to support the changing needs of their audiences. I also picked up some vital business skills such as budgeting, risk analysis, business governance and stakeholder management. I began my third and final placement at the beginning of February in Salford with BBC Sport as a Production Management Assistant for Radio 5 Live Sport. This role is based around providing administrative support to the production team and the guests that come on the show. This has been great for me as a massive sports fan and I’m learning new business and relationship management skills all the time.
How will this help you on graduation?
All I can say is I hope all of the above will stand me in good stead when I graduate! I have ambitions to work in the commercial side of sport and this apprenticeship has hopefully set me up; the Business Management degree provides me with the theory and the BBC placements give me invaluable experiences and opportunities as well as the chance to learn from and network with some of the best professionals in the media industry.
Looking for an opportunity to get into the world of work, earn money and gain a Business degree at the same time? Applicatons are open from Monday 14th of March till Monday 18th of April 2016. Apply today!
Interested in studying Business from within a FTSE 100 Company? Check out the Pearson Business School section of our website.